Privacy Policy

1. Information We Collect

We collect information directly from you when you register an account, submit a business listing, submit contact forms, leave reviews, or interact with our site services:

• Personal Information: Name, email address, phone number, business contact details, billing information, and account credentials.
• Usage & Technical Data: IP address, browser type, operating system, referring URLs, device identifiers, pages viewed, time spent, and navigation paths.
• User-Generated Content: Business reviews, ratings, inquiries, photos, and messages sent through listing contact forms.

2. How We Use Your Information

We process user information for the following legitimate business purposes:

• To provide, operate, and maintain our business directory service.
• To verify business claims, authenticate users, and manage account security.
• To display business profiles, reviews, location maps, and search results to directory users.
• To deliver customer support, handle administrative inquiries, and send operational notifications.
• To serve relevant advertisements and analyze traffic through analytics providers.

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3. Google AdSense & Third-Party Advertising

We use third-party advertising companies, including Google AdSense, to serve advertisements when you visit our website. These companies may use cookies, web beacons, and similar tracking technologies to collect information about your visits to this and other websites in order to provide targeted advertisements about goods and services of interest to you.

4. Cookies and Tracking Technologies

Cookies are small text files stored on your browser or device. We use essential cookies for user authentication, security, and preference management. We also use performance and analytical cookies (such as Google Analytics / Tag Manager) to understand site usage and improve performance.

For full details on the specific cookies we use and options to manage cookie preferences, please visit our dedicated Cookie Policy.

5. Data Sharing & Third-Party Services

We do not sell your personal contact information. We may share information with trusted third-party service providers who assist us in operating our website, conducting business, or servicing users, so long as those parties agree to keep this information confidential:

• Hosting & Infrastructure: Cloud hosting providers and database management systems.
• Analytics & Ads: Google Analytics, Google Tag Manager, and Google AdSense.
• Payment Processors: Payment gateways for premium listing subscriptions (Stripe / Razorpay).
• Legal Requirements: When required to comply with law enforcement, regulatory mandates, or legal process.

6. Your Data Protection Rights (GDPR & CCPA)

Depending on your location, you have rights under applicable privacy laws (including GDPR and CCPA):

• Right to Access: Request copies of the personal data we hold about you.
• Right to Rectification: Request correction of inaccurate or incomplete information.
• Right to Erasure ("Right to be Forgotten"): Request deletion of your personal account data.
• Right to Object/Restrict: Object to processing or request restriction of data processing.
• Right to Data Portability: Request export of your personal information in a structured format.

To exercise any of these rights, please contact our Data Protection team at info@liveecity.com.

7. Data Security & Retention

We employ industry-standard technical, physical, and organizational security measures to protect user data from unauthorized access, alteration, disclosure, or destruction. We retain personal data only for as long as necessary to fulfill the purposes outlined in this policy or as required by law.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last Updated" date. We encourage users to review this Privacy Policy periodically.

9. Contact Us

If you have questions, feedback, or concerns regarding this Privacy Policy or our privacy practices, please contact us: